Opportunity

Project Summary

My partner and I cofounded a micro startup centered on a community-focused bike collective. In the process we decided to create some art to leverage the brand and vibe. In doing so, this fixie bike design was created as a result of explorative work around the bike styles and cycling culture in Denver, Colorado.

Approach

I covered the mini canvas board in a base green layer of paint before starting the outline. Once the base layer was dry I copied over a sketch tracing of the bike outline to the canvas board with pencil. I then added several layers of white to the canvas silhouette icon to create the white on green effect.

Solution

After sketching and deciding on an iconic bike style the outcome of white silhouette on green canvas was a good contrast. The added texture with multiple green hues in diagonal pattern across the background elevates the depth.

Impact

A lucky buyer will own the first original canvas version of this piece which will be turned into a print that will be replicated across mediums. The original is one-of-a-kind and will be an awesome addition to any trendy space.